Well "Dear Alice" makes so much more sense now

Nordstroms has a good thing on their hands with this one:

I actually always liked this shirt from Nordstroms, even though I had no idea what it even meant. Till now. I personally love the idea of having more voice over, yet making it in a letter to Alice. They also smartly fit in the "Time passes" quote, yet in an email to Alice, which was genius. Think I'll be buying this one. If I can wear it without crying